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Rolex prices

What 14 Rolex models sell for today, from real eBay sales and live listings, with the Rolex index, how each trades against retail, and how many are for sale.

Values updated 2 min ago

Rolex market Live

Rolex index

99.75

▼ −0.25 (−0.25%) Since Sep 29

Today
−0.25%
1 week
—
1 month
—
Models
14
For sale
1,589
vs retail
+15%

All 14 Rolex models we track, each counted equally, starting at 100 on Sep 29. "vs retail" is the typical current model's market value against its US retail price. Updated 2 min ago.

Every Rolex

Full set, excellent condition. Tap one for every condition, its chart, recent sales and what's for sale now.

Moving today

  1. Submariner124060 · $12,300▲ 0.28%
  2. Cosmograph Daytona126500LN-0001 · $33,350▼ 0.09%
  3. Submariner Date126610LN · $13,200▼ 0.20%
  4. GMT-Master II126710BLRO · $25,700▼ 0.26%
  5. Explorer II226570 · $12,150▼ 0.26%
  6. Oyster Perpetual 41124300 · $9,300▼ 0.29%

Rolex against retail

What each sells for against its US retail price; the typical current Rolex sells 15% over retail.

WatchRetailMarketvs retail
Rolex GMT-Master II126710BLRO · discontinued 2026$12,000$25,700+114%
Rolex Cosmograph Daytona126500LN-0001$16,900$33,350+97%
Rolex Cosmograph Daytona126500LN-0002$16,900$28,050+66%
Rolex Oyster Perpetual 41124300 · discontinued 2025$6,500$9,300+43%
Rolex GMT-Master II126710BLNR$11,800$16,800+42%
Rolex Submariner Date116610LN · discontinued 2020$8,950$11,700+31%
Rolex Submariner124060$10,050$12,300+22%
Rolex Submariner Date126610LN$11,350$13,200+16%
Rolex Explorer II226570$10,600$12,150+15%
Rolex Datejust 41126334$11,850$13,150+11%
Rolex Datejust 41126300$9,150$9,850+8%
Rolex Explorer124270$7,900$8,450+7%
Rolex Air-King126900$8,150$8,2000%

US list prices from Rolex, its authorized dealers and dated price lists. A discontinued model shows its last retail price. Market is a full set in excellent condition.

Market depth

Supply and demand for Rolex on eBay.

For sale now
1,589

1559 Buy It Now · 30 auctions

Supply, 1 week
—

Tracked since Sep 30

Auctions that sold
—

1 ended so far, tracked since Sep 30

Sales, 30 days
7

recorded on eBay

Listings for sale, by day

The chart fills in as the days go by.

Recent Rolex sales

All Rolex sales ›
  1. Rolex Daytona NEW 2026 SEPTEMBER 126500LN White Panda Oyster Steel 40 mmRolex 126500LN-0001 · today, 2:00 PM · Buy It Now · Unworn · Full set$40,000112%
  2. Rolex Submariner Date 126610LNRolex 126610LN · Sep 30 · Auction, 19 bids · Pre-owned · Papers only$13,100109%
  3. Rolex Air King 126900 40mm Black Dial Steel - unwornRolex 126900 · Sep 30 · Buy It Now · Unworn · Not stated$8,10098%
  4. New 2026 Rolex Submariner 41mm No Date - Steel - Black Dial - Reference 124060.Rolex 124060 · Sep 29 · Buy It Now · Unworn · Papers only$13,999112%
  5. 2024 CARD ROLEX OYSTER PERPETUAL 41MM 124300 GREEN STEEL OYSTER BAND WATCHRolex 124300 · Sep 28 · Buy It Now · Pre-owned · Papers only$9,790115%
  6. 2021 Rolex Submariner 124060 Silver Oyster Bracelet GREAT VALUERolex 124060 · Sep 28 · Auction, 3 bids · Pre-owned · Not stated$10,60095%
  7. 2021 Rolex Submariner Black Dial Stainless Steel 41mm Auto Men’s Watch 124060Rolex 124060 · Sep 28 · Buy It Now, offers on · Pre-owned · Papers only≤$12,500

≤ sold with offers on: the accepted offer may have been lower, and eBay doesn't say. These don't count toward values.

Questions

What is the most expensive Rolex we track?

The Cosmograph Daytona 126500LN-0001 (White dial), at about $33,350 as a full set in excellent condition. The most affordable is the Air-King 126900, at about $8,200.

Which Rolex watches sell above retail?

9 of the 10 current Rolex models we track: the Cosmograph Daytona 126500LN-0001 (97% over), the Cosmograph Daytona 126500LN-0002 (66% over), the GMT-Master II 126710BLNR (42% over), the Submariner 124060 (22% over), the Submariner Date 126610LN (16% over), the Explorer II 226570 (15% over), the Datejust 41 126334 (11% over), the Datejust 41 126300 (8% over) and the Explorer 124270 (7% over). The rest sell at or under their US retail price.

How is the Rolex market doing?

The Rolex index is at 99.75, −0.25% since Sep 29, when it started at 100. It moves as the values of all 14 models change through the day.

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